Social CRM

Give your social relationships first-party status

Every follow, comment, DM, and preference, linked to a customer profile and synced to your CDP, ready to trigger campaigns across your stack.

Put your data to work

Personalize across email and SMS

Build unified customer profiles from contact info, preferences, sentiment, and behavior, then send content that converts.

Segment and retarget smarter

Create high-intent audiences from social engagement signals and trigger better ads, offers, and automations.

Every location, one view

Customer profiles, engagement, sentiment, and intent roll up by location and market for multi-location brands.

New feature

AI tagging, trained in plain English

Train it with natural prompts

Just tell our AI what to watch for, like "tag people who mention jean shorts" or "flag any shipping complaints."

Dynamic tags from linked data

Scrollmark's AI uses your product catalog and brand knowledge to auto-tag comments and DMs with contextual labels.

Access data from everywhere

Access your data on ChatGPT or Claude using our MCP, and push data to your marketing stack in real time using native integrations.

Meet Social MCP

Trigger omnichannel campaigns from social

All the auto-captured data lands in your Social CRM, ready to sync with your CDP, CRM, and ESP through native integrations or webhooks, and to trigger email and SMS campaigns from social engagement.

Unified social profiles

Contact info and tags are tied to each person, so you always know who said what, and when.

Auto-enriched records

Follower count, location, and whether they follow you, added to every profile automatically.

Social Identity

Social Identity: data you didn't know you had

Individual-level data

Capture emails, phone numbers, birthdays, and more from comments and DMs to build unified profiles in your CDP.

Buying intent and preferences

Tag comments and DMs about SKUs, colors, and sizes as intent data, so you know what to promote, fix, or feature next.

Sentiment signals

Filter and score sentiment patterns in comments and DMs to guide your marketing, product, and merch strategy.

Let's Get Social

Let's talk about your data, content, integration, and CX needs.