Social intelligence, in plain English
Voice of Customer turns thousands of unprompted comments and DMs into ranked themes with clear takeaways: what to make, what to fix, and what to restock. No spreadsheets required.
See the patterns hiding in your comments
Turn patterns into direction
Voice of Customer groups feedback into themes like product, price, and color, so you know what to change and what to push.
Find your top fans
Identify your strongest advocates and detractors to understand what makes them tick.
Catch complaints early. Restock winners sooner.
Complaint radar
Complaints surface and rank as they emerge, with the verbatim conversations behind the numbers, so a small problem never gets a month's head start.
Product intelligence
Engagement, sentiment, and purchase intent roll up by product, so lifecycle and merch teams know what to feature, fix, or restock.
Spot the next winning format
Skip the endless scrolling. Voice of Customer surfaces the topics, sounds, and formats your audience is responding to every day, and predicts how your take will land before you post.
What a million conversations add up to
Every signal, structured
Every profile, post, comment, and DM tagged into a schema you can query, so social data finally behaves like data.
Comparable by market
Cut it by location, market, product, service line, or audience segment and see what's working where.
Cultural embeddings
Voice of Customer encodes how your audience talks, what they trust, and what they'll respond to next.
Agent-callable, from anywhere
Social MCP makes Voice of Customer available to any AI agent your team runs. Ask questions, pull reports, and trigger workflows from the tools you already live in.
Meet Social MCPVoice of Customer powers everything
Turn answers into journeys
What people ask for becomes a trigger: Voice of Customer hands Social Journeys the segments and signals to act on.
Every opinion lands on a profile
Themes, sentiment, and intent write back to each customer's record in the Social CRM, so the next message knows the last conversation.
Let's Get Social
Let's talk about your data, content, integration, and CX needs.